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Case study

poll the People

poll the
People

Daily polls on topics that matter.

He had the idea.

We handled everything else.
Go to App Store

Timeline

4 Weeks

Result

Mobile App, Branding,
Web Platform

Impact

5-star rating on the App Store
Built & launched in 4 weeks

Background

Zach found us through social media with a clear vision but a significant obstacle, he had no technical experience.

He needed a simple, solid way for his team and users to create customizable polls and collect votes.

The Challenge

Before working with us, the client faced typical fears associated with hiring a product team. Lacking a technical background, he struggled to distinguish between essential features and 'nice-to-haves'.
His primary pain points included:

Speed

A concern about long development cycles, he needed a fast turnaround

Usability

The need for a strictly simple UI/UX

Future-Proofing

He wanted a scalable foundation ready for future features like AI, subscriptions, and a web version

Core Project Scope

We provided an end-to-end solution, handling everything from the visual identity to the code architecture.
Full UX/UI design in Figma
iOS app development (Expo + React Native)
Supabase database & Real-time poll creation
Push notifications & Admin analytics dashboard
Branding & visual identity
App Store preparation & review handling

Upgrades & Monetization

Ads integration
Paid subscriptions & Apple Pay integration
AI-powered poll explanations
Web version of the platform

Tech Stack & Support

We established a robust technical authority using a modern, scalable stack designed for reliability and speed.

Core Project Scope

We provided an end-to-end solution, handling everything from the visual identity to the code architecture.
Full UX/UI design in Figma
iOS app development (Expo + React Native)
Supabase database & Real-time poll creation
Push notifications & Admin analytics dashboard
Branding & visual identity
App Store preparation & review handling

Maintenance & Care

We emphasized post-launch reliability, providing free 1-month maintenance that included bug fixes and fast responses.
The build utilizes a future-proof architecture to ensure long-term scalability.

The process
behind App

Discovery & Planning

The week we turned "nothing" into a direction.
(Week 1)
The founder came in with a three-sentence idea and nothing else—no wireframes, no features list. We knew right away this had to be lean and structured to hit the App Store in under a month.
We started by locking the scope to focus on validation over bloat. Branding and color choices were established first to anchor consistency across mobile and web. While the founder stayed high-level, we turned vague goals into real screens, ending week one with a signed-off Figma plan.

We mapped a typical user journey

A zero-friction feedback cycle.
We connected the Admin’s intent directly to User action: a published poll instantly triggers a push notification, driving engagement without unnecessary steps.

Admin

Create Poll
Publish
See analytics

User

Get notification
Vote
View results

UX/UI Design in Figma

With no existing brand, we started by locking the scope. We didn't design for pure aesthetics, we designed for consistency and speed.
By the end of week one, we had established a visual language, a color palette, and a high-fidelity Figma prototype.

UX/UI Design in Figma

With no existing brand, we started by locking the scope. We didn't design for pure aesthetics, we designed for consistency and speed.
By the end of week one, we had established a visual language, a color palette, and a high-fidelity Figma prototype.

Discovery & Planning

The week we turned "nothing" into a direction.
(Week 1)
The founder came in with a three-sentence idea and nothing else—no wireframes, no features list. We knew right away this had to be lean and structured to hit the App Store in under a month.
We started by locking the scope to focus on validation over bloat. Branding and color choices were established first to anchor consistency across mobile and web. While the founder stayed high-level, we turned vague goals into real screens, ending week one with a signed-off Figma plan.

Development

Structure meets function.
(Weeks 2-3)
Once the design was approved, we opened the codebase. We chose a stack built for speed and scalability:
Expo / React Native for the frontend and Supabase for authentication and database.
Once the design was approved, we opened the codebase. We chose a stack built for speed and scalability:
Expo / React Native for the frontend and Supabase for authentication and database.

Development

Structure meets function.
(Weeks 2-3)

The Core Experience

We connected creators and voters in one seamless loop. The Admin System offers total control over themes and analytics , directly powering a User App where push notifications trigger instant engagement and immediate results.
We connected creators and voters in one seamless loop. The Admin System offers total control over themes and analytics, directly powering a User App where push notifications trigger instant engagement and immediate results.

Backbone

Built for scale using Supabase. We set up secure authentication and designed a scalable database structure optimized to handle complex relationships between polls and votes. We further hardened the system with secure API endpoints to protect user data.

Business Logic

Revenue-ready from day one. We integrated Ads for immediate income and architected the system for seamless RevenueCat and Apple Pay upgrades, ensuring future growth without a rebuild.

Testing & App Store Launch

The Final Mile
(Week 4)
Code is only half the battle. In the final week, we shifted focus to Quality Assurance and Compliance. We ran exhaustive tests across various iPhone devices to catch edge cases and validate performance before the public ever saw it.

Testing & App Store Launch

The Final Mile
(Week 4)
Code is only half the battle. In the final week, we shifted focus to Quality Assurance and Compliance. We ran exhaustive tests across various iPhone devices to catch edge cases and validate performance before the public ever saw it.

Smooth Launch on App Store

Smooth Launch on App Store

We wrote the App Store metadata, designed the screenshots, and managed the entire review interaction with Apple. The result was a successful approval and a stress-free launch.
We wrote the App Store metadata, designed the screenshots, and managed the entire review interaction with Apple. The result was a successful approval and a stress-free launch.

The Impact

We hit submit - and it cleared

If someone wants an app live in four weeks, this project is the reference point.

Clients donʼt need specs, wireframes, or a product team to start with us. They just need the idea - our team can take it the rest of the way. Two developers carried this entire build from vision to launch without compromising quality or speed.
The app was approved and live in under a month. No rollover deadlines, nofeature amputations, no rebuilds. The founder left a 5-star public review, and the app launched with a perfect rating. From three sentences to the App Store in four weeks. With AI, payments, analytics, and real users.
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